Advertising & promotion
Belch,George E.
Advertising & promotion an integrated marketing communication perspective - 7 Ed. - New Delhi Tata McGraw-Hill 2007 - 1075
978-0-07-014496-5
659.1 / BEL/ADV
Advertising & promotion an integrated marketing communication perspective - 7 Ed. - New Delhi Tata McGraw-Hill 2007 - 1075
978-0-07-014496-5
659.1 / BEL/ADV