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Marketing management

Varshney,R. L.

Marketing management text and cases an indian perspective - 3 - New Delhi Sultan Chand & Sons 2005 - 1185

ISBN: 81-8054-338-2

Subjects--Topical Terms:
CONSUMER BEHAVIOR, SALES,ADVERTISING -MANAGEMENT, RURAL, INTERNATIONAL , RETAIL MARKETING,

Dewey Class. No.: 658.8 / VAR/MAR

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