BRAND MANAGEMENT (Record no. 14888)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00308nam a22001337a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9789389709025 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658 |
| Item number | NAI/TEX |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | NAIKAR SUBHASHINI |
| -- | MEHTA MONA |
| 245 ## - TITLE STATEMENT | |
| Title | BRAND MANAGEMENT |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd rev. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | INDIA |
| Name of publisher | VIPUL PRAKASHAN |
| Year of publication | 2018 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | VIII,232p |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | BOOK |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Full call number | Accession Number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|
| Don Bosco College - BMS Dept. | Don Bosco College - BMS Dept. | 11/05/2023 | 658 NAI/TEX | B-1488 | 11/05/2023 | BOOK |