ADVERSING & PRDMOTION ANINTFGRATEO RRANDAPROACH (Record no. 15160)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00317nam a22001217a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9788131517833 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | ALLEN SEMENIK |
| -- | KAUFMANN O:GUINN |
| 245 ## - TITLE STATEMENT | |
| Title | ADVERSING & PRDMOTION ANINTFGRATEO RRANDAPROACH |
| 250 ## - EDITION STATEMENT | |
| Edition statement | VI |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | INDIA |
| Name of publisher | CENGAGE LEARNING INDIA PLTO |
| Year of publication | 2012 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 710 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | BOOK |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Accession Number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|
| Don Bosco College - BMM Dept. | Don Bosco College - BMM Dept. | 31/05/2024 | BM569 | 31/05/2024 | BOOK |