Global branding perspectives and challenges
Material type: TextOriginal language: ENG Publication details: Tripura ICFAI University Press 2007 Description: 221ISBN: 81-314-0879-5Subject(s): Brand BuildingDDC classification: 658.827Item type | Current library | Call number | Status | Date due | Barcode |
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BOOK | Don Bosco College - BMM Dept. General Stacks | 658.827 SIN GLO (Browse shelf(Opens below)) | Available | BM328 |
Browsing Don Bosco College - BMM Dept. shelves, Shelving location: General Stacks Close shelf browser (Hides shelf browser)
658.827 NAI/BRA Brand building | 658.827 PAR BRA Building brand value | 658.827 SEN BRA Brand positioning- strategies for competitive advantage | 658.827 SIN GLO Global branding perspectives and challenges | 658.827 TYB KEL Kellogg on branding | 658.8270954 GAU REB Rebranding concept, cases and applications | 658.83 NAI ADV Advertising and market research |
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