Strategic brand management building measuring, and managing brand equity
Material type: TextLanguage: ENG Publication details: New Delhi ; Pearson Education ; 2008 Edition: 3Description: 714ISBN: 978-81-317-1977-0Subject(s): BRAND MANAGEMENTDDC classification: 658.8343Item type | Current library | Call number | Status | Date due | Barcode |
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BOOK | DBIT - MMS LIBRARY | 658.8343KEL/STR (Browse shelf(Opens below)) | Available | 904 |
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658.8343AAK/BUI Building strong brands | 658.8343KAP/NEW The new strategic brand mangement | 658.8343KEL/STR Strategic brand management | 658.8343KEL/STR Strategic brand management | 658.8343KEL/STR Strategic brand management | 658.8343KEL/STR Strategic brand management | 658.8343KEL/STR Strategic brand management |
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