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Services marketing people, technology, strategy

By: Lovelock,ChristopherContributor(s): Chatterjee,Jayanta | Wirtz,JochenMaterial type: TextTextLanguage: ENG Publication details: New Delhi ; Pearson Education ; 2008 Edition: 6Description: 637ISBN: 978-81-317-2597-9Subject(s): SERVICES, MARKETING, CONSUMER BEHAVIOR , CHANGE MANAGEMENTDDC classification: 658.8
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Item type Current library Call number Status Date due Barcode
BOOK DBIT - MMS LIBRARY
658.8LOV/SER (Browse shelf(Opens below)) Available 907

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