Advertising management
Material type: TextLanguage: ENG Publication details: New Delhi ; Pearson Education ; 2006 Edition: 5th EdDescription: 768ISBN: 978-81-775-8850-7Subject(s): MEDIA STRATEGY, SEGMENTATIONDDC classification: 659.1Item type | Current library | Call number | Status | Date due | Barcode |
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BOOK | DBIT - MMS LIBRARY | 659.1BAT/ADV (Browse shelf(Opens below)) | Available | 1214 |
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659.111TRO/REP Repositionising | 659.1BAT/ADV Advertising management | 659.1BAT/ADV Advertising management | 659.1BAT/ADV Advertising management | 659.1BEL/ADV Advertising & promotion | 659.1BEL/ADV Advertising & promotion | 659.1BEL/ADV Advertising & promotion |
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