Belch, George <br/><br/>
Advertising and promotion 

 - New York  Mc Graw Hill  2013 
 - 1016 
<br/><br/><label>ISBN: </label>978-1-25-902685-0 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising Design
<br/><br/><label>Dewey Class. No.: </label>659.1  / BEL/ADV