Naikar, Subhashini <br/><br/>
Principles and Practices of Direct Marketing 

 - Third Revised 
 - Mumbai  Vipul Prakashan  2016 
 - 272 
<br/><br/><label>ISBN: </label>9789388440424 
<br/><br/><label>Dewey Class. No.: </label>659.13305  / NAI/PRI