Kotler Philip,Keller, Kevin Laneand Koshy Abraham <br/><br/>
Marketing Managment 

 - 5 
 - India  Dorling Kindersley Pvt.Ltd  2009 
 - 647 
<br/><br/><label>ISBN: </label>9788131716830 
<br/><br/><label>Dewey Class. No.: </label>658.8