Gupta,S. L. <br/><br/>
Marketing of services  an indian perspective 

 - Ed. 
 - Delhi  Wisdom Publishers  2005 
 - 346 
<br/><br/><label>ISBN: </label>81-89547--02-X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING, SERVICES
<br/><br/><label>Dewey Class. No.: </label>658.8  / GUP/MAR