Hawkins,Del I. <br/><br/>
Consumer behavior  building marketing strategy 

 - 11 Ed. 
 - New Delhi  Tata McGraw-Hill  2011 
 - 866 
<br/><br/><label>ISBN: </label>978-0-07-068216-0 
<br/><br/><label>Dewey Class. No.: </label>658.8342  / HAW/CON