000 | 00572nam a2200241Ia 4500 | ||
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003 | OSt | ||
005 | 20161115155626.0 | ||
008 | 151006s9999||||xx |||||||||||||| ||und|| | ||
020 | _a81-7554-109-1 | ||
040 | _cDBIMR | ||
041 | _aENG | ||
082 |
_a658.8/343 _bKAP/STA |
||
100 | _aKapferer,Jean-Noel | ||
245 | _aStrategic brand management | ||
245 | _bcreating and sustaining brand equity long term | ||
250 | _a2 Ed. | ||
260 | _aNew Delhi | ||
260 | _bKogan Page | ||
260 | _c2000 | ||
300 | _a443 | ||
650 | _aBRAND MANAGEMENT | ||
942 |
_cBK _2ddc |
||
999 |
_c2987 _d2987 |