000 00432nam a2200205Ia 4500
003 OSt
005 20170309114800.0
008 151006s9999||||xx |||||||||||||| ||und||
040 _cDBIMR
041 _aENG
082 _a658.827
_bKOT/ING
100 _aKotler, Philip
245 _aIngredient branding
250 _a1 Ed.
260 _aNew York
260 _bSpringer
260 _c2010
300 _a393p.
942 _cBK
_2ddc
999 _c5364
_d5364